Orange Romania

Orange România is a broadband Internet service provider and mobile provider in Romania. It is Romania's largest GSM network operator which is majority owned by Orange S.A..
Between 1997 and April 2002, the company, majority-owned by France Télécom, was named Mobil Rom, and operated under two brand names : Dialog (For monthly subscription plans, in Romanian means "dialogue") and Alo (For prepaid services). In April 2002, after France Télécom re-branded its services globally under the brand Orange, it became Orange Romania to comply with the group's global strategy. As of December 2012, Orange Romania had 10.3 million mobile subscribers.. However, following the introduction of DIGI as a new mobile operator in 2007, Orange is now credited with around 9.2 million mobile subscribers in 2025.
Orange is in head-to-head competition with Vodafone Romania and the most recent DIGI for one of the most dynamic mobile telephony markets in south eastern Europe. Currently the mobile penetration is at about 120% (Active users only). Vodafone (Formerly Connex) was leading in terms of number of subscribers until September 2004, when Orange overtook them to become the leading mobile telephony operator, with a market share of almost 35% of the total market.
In September 2021, Orange Romania, through a subsidiary, acquired 54% of the fixed-network operator Telekom Romania (Fixed) (Formerly incumbent and state-owned Romtelecom) from OTE Group. On June 1, 2024, Orange Romania and its subsidiary merged, leading to a final ownership structure of Orange SA at 80% and the Romanian State at 20%.